700+ blog posts, case studies, and research reports for B2B SaaS companies and SEO agencies.
Here’s a selection across content types — from BOFU comparison articles to original research.
Featured Work
Selected pieces that show how I work
Five pieces across different content types. Each one required deep product research, SEO strategy, and writing that serves the reader first.
Stat Roundup
75+ Online Form Statistics: Completion, Abandonment, and Design
Crazy Egg
A linkable stats hub grouped by completion, abandonment, popups, design, and autofill. It also retires the widely repeated numbers that no longer hold up, which is the part competing roundups skip.
Research Report
The State of Link-Building 2025
Editorial Link
Original industry research built from survey data. I helped design the study, analyzed the results, and wrote the report. The kind of content that earns backlinks because nobody else has the data.
Comparison Article
Crazy Egg vs Microsoft Clarity: Which Analytics Tool is Better?
Crazy Egg
Head-to-head comparison targeting a high-intent “vs” keyword. Product-led content that positions the client’s tool honestly while capturing buyers actively evaluating options.
SEO / GEO Guide
What is Bucket Testing, When Should You Run It & When?
Crazy Egg
In-depth educational guide built to rank for a competitive keyword and get cited in AI search. Clear structure, original examples, and a practical framework that goes beyond what competitors cover.
Case Study
How Signifyd Saved 30 Hours Per Month on Research Operations
Great Question
Interview-based customer story with a quantified business outcome. I designed the interview, ran it, and turned the transcript into a narrative that doubles as a sales asset.
Full Portfolio
More work by content type
Case Studies
Software Listicles, Comparisons & Reviews (MOFU/BOFU)
- Best Whatfix Alternatives Product Fruits
- 8 Best eCommerce Platforms for a Small Business [2025 Review] Doofinder
- Top Planview Competitors & Alternatives [2024] Fluid
- Crazy Egg vs Mixpanel: Which Tool Is Better For You? Crazy Egg
- Linkody vs BacklinkManager: Which Link-Building CRM is Better? BacklinkManager
SEO, Link-Building & Marketing
- How I Use AI to Write Blog Posts (And What I Still Do by Hand) Crazy Egg
- 5 Ways to Automate Content Creation with AI Workflows Marketing Experts Hub
- How to Optimize Your eCommerce Product Page for SEO in 9 Steps Doofinder
- AI Search Optimization: How Mentions and Backlinks Help You Rank Editorial Link
UX, Product & Web Analytics
Customer and Employee Feedback and Surveys
Product and Project Management
- Best Project Management Qualifications [2025 Guide] Paymo
- 12 Actionable Ways to Improve NPS and Customer Loyalty Userpilot
- What Is Product Adoption? Stages, Metrics, and How to Improve It Crazy Egg
- How to Develop Product Adoption Strategy: A Step-by-Step Guide Product Fruits
- B2B SaaS Onboarding Product Fruits
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I write blog posts, case studies, and research reports for B2B SaaS companies. If you need content that ranks, converts, and sounds like a human wrote it — let’s talk.
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